Athletes

Helping athletes steward their earnings and platform with long-term vision, wise planning, and eternal purpose.

Financial Planning

Stewardship

Wealth Management

At 3:23, we walk alongside athletes and their families who want to do more than just “manage wealth”—they want to steward it.

Whether you’re signing your first contract, navigating life after sports, need help tracking expenses, or receiving NIL income while still in school, we help you build a strategy that aligns your financial decisions with your faith, values, and future goals.

We’ve seen how sudden wealth can create pressure, not peace. That’s why we focus on helping athletes establish a durable financial foundation, build lasting systems for giving and investing, and create generational impact that outlives a playing career. This may include budgeting through fluctuating income, vetting business or investment opportunities, building trust with family members, or mapping a post-athletic identity centered on purpose and mission.

Many athletes also carry deep influence in their communities. We work to help you steward that platform intentionally—whether through philanthropy, discipleship, or business ventures—so your legacy reflects more than stats or accolades.

What We Offer

Comprehensive Financial Planning

We help athletes build strong fnancial systems–from budgeting around variable income to managing sudden wealth–so you can experience clarity, confidence, and long-term stability.

NIL and Business Opportunity Evaluation

From NIL deals to "can't-miss" invesments, athletes are constantly pitched opportunities. We help you assess what aligns with your goals–and walk away from what doesn't. Our goal is to protect your future, not just react to hype.

Post-Career Transition Planning

Athletic careers don't last forever. We work with you to map what's next–whether that's launching a business, mentoring others, or stepping into a new season with purpose and intention.

Family and Legacy Coaching

When you become the financial leader in your family, it's easy for boundaries and expectations to blur. We provide tools to help you lead with wisdom, communicate clearly, and build impact that lasts beyond the game.

Build Your Team

You shouldn't have to figure this out alone. We help you build a trusted team–including CPAs, attorneys, and business consultants–so that every move you make is supported by people who have your back.

Comprehensive Financial Planning

We help athletes build strong fnancial systems–from budgeting around variable income to managing sudden wealth–so you can experience clarity, confidence, and long-term stability.

NIL and Business Opportunity Evaluation

From NIL deals to "can't-miss" invesments, athletes are constantly pitched opportunities. We help you assess what aligns with your goals–and walk away from what doesn't. Our goal is to protect your future, not just react to hype.

Post-Career Transition Planning

Athletic careers don't last forever. We work with you to map what's next–whether that's launching a business, mentoring others, or stepping into a new season with purpose and intention.

Family and Legacy Coaching

When you become the financial leader in your family, it's easy for boundaries and expectations to blur. We provide tools to help you lead with wisdom, communicate clearly, and build impact that lasts beyond the game.

Build Your Team

You shouldn't have to figure this out alone. We help you build a trusted team–including CPAs, attorneys, and business consultants–so that every move you make is supported by people who have your back.

Comprehensive Financial Planning

We help athletes build strong fnancial systems–from budgeting around variable income to managing sudden wealth–so you can experience clarity, confidence, and long-term stability.

NIL and Business Opportunity Evaluation

From NIL deals to "can't-miss" invesments, athletes are constantly pitched opportunities. We help you assess what aligns with your goals–and walk away from what doesn't. Our goal is to protect your future, not just react to hype.

Post-Career Transition Planning

Athletic careers don't last forever. We work with you to map what's next–whether that's launching a business, mentoring others, or stepping into a new season with purpose and intention.

Family and Legacy Coaching

When you become the financial leader in your family, it's easy for boundaries and expectations to blur. We provide tools to help you lead with wisdom, communicate clearly, and build impact that lasts beyond the game.

Build Your Team

You shouldn't have to figure this out alone. We help you build a trusted team–including CPAs, attorneys, and business consultants–so that every move you make is supported by people who have your back.

Ready to start?

You’re building something meaningful… now let’s protect and steward it wisely. Simply share a few details about your scenario, and we’ll connect to discuss how we can help you plan with clarity, confidence, and eternal purpose.

I am interested in…

Ready to start?

You’re building something meaningful… now let’s protect and steward it wisely. Simply share a few details about your scenario, and we’ll connect to discuss how we can help you plan with clarity, confidence, and eternal purpose.

I am interested in…

Ready to start?

You’re building something meaningful… now let’s protect and steward it wisely. Simply share a few details about your scenario, and we’ll connect to discuss how we can help you plan with clarity, confidence, and eternal purpose.

I am interested in…

All content is for information purposes only. It is not intended to provide any tax or legal advice or provide the basis for any financial decisions. Nor is it intended to be a projection of current or future performance or indication or future results. Opinions expressed herein are solely those of 3:23 Financial Services LLC and our editorial staff. The information contained in this material has been derived from sources believed to be reliable but is not guaranteed as to accuracy and completeness and does not purport to be a complete analysis of the materials discussed. All information and ideas should be discussed in detail with your individual adviser prior to implementation. Advisory services are offered by 3:23 Financial Services LLC an Investment Advisor in the State of Texas. Being registered as an investment adviser does not imply a certain level of skill or training. The information contained herein should in no way be construed or interpreted as a solicitation to sell or offer to sell advisory services to any residents of any State other than the State of Texas or where otherwise legally permitted. Images and photographs are included for the sole purpose of visually enhancing the website. None of them are photographs of current or former Clients. They should not be construed as an endorsement or testimonial from any of the persons in the photograph.

All content is for information purposes only. It is not intended to provide any tax or legal advice or provide the basis for any financial decisions. Nor is it intended to be a projection of current or future performance or indication or future results. Opinions expressed herein are solely those of 3:23 Financial Services LLC and our editorial staff. The information contained in this material has been derived from sources believed to be reliable but is not guaranteed as to accuracy and completeness and does not purport to be a complete analysis of the materials discussed. All information and ideas should be discussed in detail with your individual adviser prior to implementation. Advisory services are offered by 3:23 Financial Services LLC an Investment Advisor in the State of Texas. Being registered as an investment adviser does not imply a certain level of skill or training. The information contained herein should in no way be construed or interpreted as a solicitation to sell or offer to sell advisory services to any residents of any State other than the State of Texas or where otherwise legally permitted. Images and photographs are included for the sole purpose of visually enhancing the website. None of them are photographs of current or former Clients. They should not be construed as an endorsement or testimonial from any of the persons in the photograph.

All content is for information purposes only. It is not intended to provide any tax or legal advice or provide the basis for any financial decisions. Nor is it intended to be a projection of current or future performance or indication or future results. Opinions expressed herein are solely those of 3:23 Financial Services LLC and our editorial staff. The information contained in this material has been derived from sources believed to be reliable but is not guaranteed as to accuracy and completeness and does not purport to be a complete analysis of the materials discussed. All information and ideas should be discussed in detail with your individual adviser prior to implementation. Advisory services are offered by 3:23 Financial Services LLC an Investment Advisor in the State of Texas. Being registered as an investment adviser does not imply a certain level of skill or training. The information contained herein should in no way be construed or interpreted as a solicitation to sell or offer to sell advisory services to any residents of any State other than the State of Texas or where otherwise legally permitted. Images and photographs are included for the sole purpose of visually enhancing the website. None of them are photographs of current or former Clients. They should not be construed as an endorsement or testimonial from any of the persons in the photograph.